I launched Pop
Seasons Designs in
October 2021 –
an online boutique
of handmade polymer
clay earrings
designed and crafted
in harmony with
House of Colour
seasonal color
analysis.
Instagram was the
primary marketing
tool and I built a
Square website for
inventory and order
fulfillment. Pop
Seasons functioned
with a just-in-time
inventory strategy
to optimize my time
as a one-person
operation and to
achieve sustainable
methods of
production and
delivery.
I closed the
business in
September 2023, but
was delighted to
serve many
customers, apply my
knowledge of
marketing principles
into a retail
venture, and learn
new skills for
effective product
management and
business
development.
Below are snapshots
of the company
social feed and
website for
reference.
