I launched Pop Seasons Designs in
October 2021 – an online
boutique of handmade polymer clay
earrings designed and crafted in
harmony with House of Colour
seasonal color analysis.
Instagram
was the primary marketing tool and I
built a Square website for inventory
and order fulfillment. Pop Seasons
functioned with a just-in-time
inventory strategy to optimize my
time as a one-person operation and
to achieve sustainable methods of
production and delivery.
I
closed the business in September
2023, but was delighted to serve
many customers, apply my knowledge
of marketing principles into a
retail venture, and learn new skills
for effective product management and
business development.
Below
are snapshots of the company social
feed and website for reference.